Online learning is already a $250 billion industry and is expected to cross $1 trillion by 2027. Therefore, it is an excellent opportunity for anyone interested in turning their knowledge/passion into a profitable online course.
There are so many online programs that teach you how to create and sell an online course. However, Amy Porterfield’s Digital Course Academy (DCA) has to be the most popular one.
We receive questions from many creators about the course, and many ask for advice on whether it is right for them.
That’s why we decided to create this ultimate Digital Course Academy review, where we’ll take an in-depth look at every aspect of this program and help you make a decision.
Let’s get started.
High-Level Overview of Digital Course Academy
Digital Course Academy is an online program that aims to help creators turn their knowledge and expertise into an impactful and profitable course.
The program’s author, Amy Porterfield, is a well-known online marketing expert. She is the author of the popular podcast—Online Marketing Made Easy.
She has over 12 years of experience with digital courses and has created and launched eight successful courses. Her courses have served over 45,000 students and earned Amy over $30 million of course revenue to date.
The program breaks down the entire process of creating and selling digital courses into tiny, manageable steps that consistently help students achieve small wins.
The modules cover topics like how to validate your course idea and create high-quality course content. Moreover, you will learn how to sell digital courses through live and evergreen webinars.
Here’s an overview of what the course includes:
- Six Implementation modules to show you everything you need to do to turn your expertise into a profitable digital course.
- A complete, step-by-step launch plan to create, deliver and fill your webinar that enrolls dozens, if not hundreds of students, every time you deliver it.
- The Webinar Fill-Up Formula to make sure you never deliver to an empty room again and instead get a packed house full of targeted prospects.
- Next-level email marketing, sales page, Facebook ad, and social media strategies to amplify your results and get up to 3x the enrollments.
Digital Course Academy takes an extremely hands-on approach to training and is packed with practical exercises, templates, and detailed tutorials.
Let’s take a deep dive into the course contents and bonuses offered.
What’s Included in Digital Course Academy?
The program covers seven core implementation modules, several bonus sections, live Q&A sessions with Amy Porterfield, a tech library, and a Q&A vault, among other things.
Four implementation weeks are also scheduled within the course calendar to help students implement their learnings.
Let’s take an in-depth look at the course’s contents.
Module 1: The 7 Key Decisions
The first module helps you make the seven key decisions that will, in turn, help you kickstart your digital course creation journey.
You get access to a planning worksheet, which gives you a framework to make the key initial decisions.
The module encourages you to choose dates for the different phases in the process, including course creation, promotion, live webinar launch, and the course launch period.
Plus, you get access to a course framework model that helps you plan the steps and processes for creating and launching your course.
Module 2: Pre-Selling and Validating Your Course
Knowing who your ideal customers are and what they are looking for can make or break your digital course’s success. At the same time, most creators don’t know how to approach this step systematically.
This module gives you a step-by-step process packed with specific action items and practical exercises to help you confidently validate your course topic.
You get access to proven frameworks that help you define your ideal customer and core offering and decide the type of online course to create.
Plus, you get highly specific tactics for collecting feedback from your target audience on social media and what questions you need to ask them.
Module 3: The Art of Outlining Your Course
In Amy Porterfield’s own words, her secret sauce for creating digital course programs has been her ability to focus on a complete outline before getting started.
In this module, Amy takes you through her process for converting ideas in your head into a structured outline. You’ll learn to turn your expertise into actionable advice and practical exercises.
Plus, you get insights on where to add supporting content and exercises, how much content to include in your course, how to price your course, choosing a name, etc.
And you can be sure that the course takes its own advice seriously here, as this module also comes packed with additional worksheets and supporting guides.
Module 4: The Digital Course Sales Page Blueprint
In the fourth DCA module, Amy will walk you through how to create an irresistible offer that defines your course package, bonuses, and any extra support opportunities in an enticing and exciting way.
She’ll also show you, step by step, how to set up a sales page that will dismantle your audience’s objections, answer their questions, and convince future students that this is what they need.
You’ll also get a proven framework that eliminates the guesswork involved in the process and ultimately create an offer that converts your audience into paying customers.
Module 5: The Profitable Webinar Framework
With this module, the course moves to the next phase, where you learn how to launch your course through webinars.
What you get with this module is nothing less than an exact blueprint covering every aspect of creating a profitable webinar.
To begin with, you learn the exact sales funnel you could use to generate sales through a live webinar, plus you learn how to craft an irresistible marketing pitch for your course.
You also get in-depth training and tips for creating a compelling webinar, including its technical setup.
Plus, you get several additional resources, like a walk-through of Amy’s exact webinar for her courses and a downloadable success tracker to track your results.
Module 6: Crafting Your Email Sequences
This module is where you learn how to craft all the important email sequences involved in your digital course launch.
To start with, you’ll learn how to craft your invites and pre-webinar emails that will help you improve your registration and attendance rates.
The module will also help you craft the perfect webinar replay emails and post-webinar sales emails, which in turn should help boost your webinar replay views and course sales.
In addition, the module will cover creating a customer onboarding email sequence to help ease your customers into the course material.
Module 7: Recording Your Course Content
Over the years, we have seen course creators going down a rabbit hole and wasting months while recording their course content. This is because they choose the wrong recording strategy and fail to see the effort the entire process might take ahead of time.
Amy distills her years of experience recording online courses in this module to help you avoid these mistakes.
So you learn about the type of recording strategy that will work best for you. Plus, you get advice on what kind of equipment and software you should choose, how to use these tools, and tips for recording videos.
The module even throws in customizable templates for creating training decks for webinars and training presentations.
And last but not least, this course module gives you strategies for teaching in a way that delivers results and sticks with your students.
BONUS: The Webinar Fill-Up Framework
If the previous module dealt with creating a webinar, this module helps you learn how to have potential customers line up to watch your webinar.
The module teaches you how to create a high-converting webinar registration page to collect email addresses. You also learn how to create a persuasive email funnel and set up a sales funnel to invite potential customers to your webinar.
However, the most compelling element of this module is that it takes you through several ways to generate leads for your webinar.
So you learn how to use social media platforms like Facebook and Instagram to generate leads. A training by Facebook ads expert—Rick Mulready—which focuses on using FB Live to generate traffic for your webinar, is also part of this module.
That being said, marketing and building an audience aren’t the core focus of this course. And Amy Porterfield even recommends that you should ideally have a small email list ready before joining the course.
Building an online course will require you to handle several technical issues, and most course creators will likely need additional help to figure these out.
The Tech Library will come to your aid regarding all the techy stuff. The library comes packed with comprehensive tutorials for almost every technical task you can encounter while building a course.
The tutorials cover all kinds of technical tasks, from simple ones like uploading PDF files to your Amazon S3 account to more complex ones like learning how to use screencasting software like Camtasia.
Plus, there is an entire collection of tutorials using the Kajabi course platform to build and launch your online course.
The Resources section will give you an organized and curated list of all the tools and platforms you will need while creating and launching an online course.
So you get things like a recommended list of websites for getting stock photography, design tools, course recording software, etc.
Plus, you also get recommendations around additional pieces of training to dive deeper into some specific areas where you’re most likely to need more help.
You also get access to a Q&A vault that covers Frequently Asked Questions for all the course modules and some of the bonus sections.
Plus, the Q&A vault also covers additional topics like membership sites, what to do after your first launch, as well as a miscellaneous section.
This has to be the most comprehensive online program in terms of content we have seen to date. And we have seen hundreds of high-ticket courses.
Amy is offering some really cool bonuses when you buy the program. However, the one bonus that needs to be mentioned here is the weekly live Q&A sessions with Amy.
The biggest highlight of this course is the opportunity to engage with Amy Porterfield in four Q&A sessions every week for a total of nine weeks in a private Facebook Group.
Engagement and personalized support are a huge part of any premium course, but getting your questions answered by one of the most prominent names in the online course creation space is a rare opportunity.
If you want to learn more about what’s included in the Digital Course Academy, click on the button below to go to their sales page, where you’ll find more details. On top of that, you’ll be eligible to get our exclusive bonuses mentioned at the bottom of this page.
How Is Digital Course Academy Different From Other Courses?
While many things work for the Digital Course Academy, here is a list of things we like most about it and we think separate DCA from other programs.
1. Exceptional Level of Detail in Content
The DCA content is extremely well structured. Plus, the entire course is broken down into tiny steps, making it easy for you to achieve small wins quickly.
Even though the course covers a fairly broad topic, the program includes a surprising level of detail for every little step.
To be honest, we have not seen another training for course creators which is even half as thorough and well-planned as DCA.
2. Strong Focus on Marketing Through Webinar
One of the biggest highlights of the Digital Course Academy is the training content around marketing your course through a webinar-focused strategy.
Given that webinar marketing is one of the most effective marketing strategies for premium courses, DCA really hits it out of the park here.
The course comes with one complete module for walking you through a step-by-step process for creating, promoting, and delivering a high-converting webinar. In addition, there is another module that helps you craft high-converting webinar email sequences.
3. Takes a Hands-on Approach to Online Training
Another thing we like about DCA is that it takes an extremely hands-on approach while showing you the ropes for creating and launching an online course.
Every course module is packed with practical exercises, including worksheets, assignments, etc., which ensures that the learning sticks with you for the long term.
Moreover, the twelve-week course entails four weeks dedicated specifically to implementation, where you get the time to implement your learning on the go.
4. Includes a Comprehensive Tech Library
Digital Course Academy can be a real delight for those of you who find technical tasks particularly intimidating.
You get in-depth tutorials for every kind of technical task that spans nearly all areas of creating and launching an online course.
5. Best-In-Class Student Support
Another thing that we like about Digital Course Academy is the excellent customer support. Firstly, you get access to the private Facebook Group.
But most importantly, Amy will do live Q&A calls from Monday to Thursday for the whole nine-week duration of the program, which is simply unbeatable.
6. Proven Record of Success
Digital Course Academy really stands out for its proven record of delivering results for course entrepreneurs.
Over 3,000 students have enrolled to date in the program and used its framework for creating an online course.
Plus, the course comes from Amy Porterfield, who has a proven track record as a course creator and has sold digital courses worth over $30 million.
Who Is Digital Course Academy For?
While the Digital Course Academy is one of the best courses in its niche, it won’t be right for everyone like any other program. So let’s assess if the course is right for you.
Digital Course Academy is right for you if:
1. You’re an existing blogger or a Youtuber or a podcaster
If you have already built an audience through a blog, podcast, or even a youtube channel, the course should work well for you.
With Digital Course Academy, you will get a step-by-step process to build and launch a course that brings real value to your audience and helps you monetize your expertise.
2. You have a thriving freelance/coaching business
If you are a freelancer or a coach with a thriving coaching business, the program can help you turn your expertise into a digital product. And you are ideally suited to use Digital Course Academy to take your online business to the next level.
3. You are looking to diversify your revenue streams
If you’re someone with an established business and looking to add another income stream, the program will be worth joining.
In fact, you may even be doing a full-time job in the corporate world and looking to invest in building a side hustle business.
4. You’re looking to take your business online
Digital Course Academy can help you bring your teaching expertise to the online world for those already teaching offline.
If you know how to deliver value to students, you already have the core skills to build an online course, so you are ideally suited to make the leap.
5. You already have a course, but you’re struggling to sell it
If you have an online course and struggling to sell it, the program can be worth joining for you. You’ll get to improve your offering further and also learn to leverage webinars to generate sales for it.
On the other hand, Digital Course Academy isn’t right for you if:
1. You are still testing the waters
If you have yet to fully commit to the online course business model, joining a premium program like DCA isn’t the right option.
You should first aim to explore how online courses work, and once you’re convinced about the whole thing, enrolling in Digital Course Academy will make more sense.
2. You are looking to make a quick buck
If your goal is to make a quick buck, the online course space itself may not be right for you, and in this case, buying a premium course is certainly not going to be a wise decision for you.
3. You are operating on a tight budget
Building and launching an online course requires investing in building an audience and buying access to multiple tools, among other things. And so, if you are operating on a tight budget, buying a premium course should certainly not be a priority for you.
4. You are struggling with traffic generation
If generating traffic and building an audience is your primary challenge, you should consider investing in programs that exclusively focus on your goal.
There are many popular courses around running paid ads and driving traffics through organic methods, and it will be better for you to explore them.
5. You already have a successful course
This program isn’t right for you if you have already built a successful online course. Instead, you could better spend your time and resources learning things that can help you scale your online business.
Frequently Asked Questions
1. Is Digital Course Academy suitable for all niches?
Yes! The program doesn’t focus on any particular niche, and you can use it to build and launch an online course, irrespective of your niche.
2. What kind of support do you get with the course after 12 weeks?
Once the 12-week program is over, they will shift you to a different Facebook Group where you can ask questions and engage with other creators. Amy Porterfield also goes live in that group once a month.
3. Does Amy Porterfield cover marketing in the course?
The course includes in-depth training on marketing your course through webinars. Moreover, it includes training content for generating traffic through social media and FB ads.
4. Do you have access to course content for a limited time?
No, you will continue to access the course content even after the program is over. The only time-restricted elements of the program are the Facebook live sessions.
5. When does the program start?
The program starts in September 2023 and ends in 12 weeks in December 2023. The program is currently closed for enrollment and will open on September 20, 2023. Click here to join the waitlist >>
6. How much does the program cost?
The course will cost you $1,997 if you choose to pay in full; you could also make six payments of $387/month.
7. What is DCA’s refund policy?
Digital Course Academy has a 14-day refund policy starting when Module 1 is released, so your investment will be 100% risk-free.
Digital Course Academy Review Conclusion (and Our Bonuses)
Amy Porterfield’s Digital Course Academy is simply the best training program to create an online course. Amy is a leading expert in the space and has helped thousands of business owners create and launch successful online courses over the years.
If you’re planning to create an online course or scale your existing one, she is the best person to learn from, and you should check out DCA.
We’ve already discussed what you’ll get as part of Amy Porterfield’s Digital Course Academy, but we have added a stack of our own bonuses to help you get faster results.
Our bonuses won’t teach you what’s already there in DCA. Rather they’re designed to complement the program.
Here’s a list of the additional bonuses that you get when you join DCA through our affiliate link:
- Private 1-on-1 Calls – You can schedule 2×45 minute calls with our team. During the calls, we can help you choose an online course platform, with tech setup, craft a marketing strategy, or answer any questions you might have.
- Unlimited Email Support – You’ll get access to us via email for the duration of the DCA 2023 program. If you get stuck at some point or just need some advice, you’ll be able to reach out to our team directly and get personalized help.
We hope you enjoyed this Digital Course Academy review and that it helped you decide to enroll in the program. Please let us know in the comments below if you have any questions.
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