Kajabi Website Builder: How to Create a Killer Website

Kajabi Website Builder

Kajabi allows creators to manage every aspect of their business from a single platform. You can create courses and communities and manage all your marketing on the platform.

Kajabi also features a website builder with all the tools you need to create a professional website, with sales pages and a blog, quickly and easily.

In this article, we’ll explore the Kajabi website builder’s features and show you step-by-step how to create a customized website with Kajabi.

Let’s do this!

Key Features of the Kajabi Website Builder

Kajabi has a variety of features to make the website creation process easier for you.

It offers essential features like website hosting, a free SSL certificate, and the ability to use a custom domain.

And there are plenty of design and customization options to make your website look awesome. Here are some of the key features:

  • Website templates: Kajabi offers 10+ website themes to choose from. All of them are modern, responsive, and fully customizable.
  • Drag-and-drop builder: Kajabi’s intuitive drag-and-drop editor makes it easy to customize and create pages quickly with no coding skills needed. It has many pre-built page sections, and you can modify the design and layout with ease.
  • Landing pages: Kajabi provides dozens of landing page templates that you can customize and use for lead generation, sales pages, webinars, and more.
  • Optin popups: You can create optin forms and popups to capture leads on any page of your website. These are easy to create and customize with the drag-and-drop editor.
  • Blogging tools: Kajabi comes with features for managing and publishing blog posts from the same platform.
  • Podcasts: Kajabi lets you host and publish podcast episodes straight from the platform.
  • Analytics: You can track your website’s performance with Kajabi’s built-in analytics.

Now, let’s take a step-by-step look at how to use Kajabi to create a website.

Steps to Building a Kajabi Website

To create a website using Kajabi, you’ll need an account on the platform. If you don’t have an account already, you’ll first need to sign up for Kajabi.

The website builder is available on all Kajabi plans, so no matter which plan you choose, you’ll have access to the same features.

1. Choose a Website Template

The first step in creating a website with Kajabi is to select an appropriate template.

Inside your Kajabi dashboard, go to Website → Design → Template Store.

Kajabi’s Template Store
Kajabi’s Template Store

The next screen displays a bunch of templates to choose from. Each template’s thumbnail shows what the website might look like.

Clicking one will open a popup with a preview of the theme design and an option to save this template onto your website.

The key is to select a template that’s closest to what you need. You can always customize it later.

Saving a website template
Saving a website template

When you click the button, you’ll be taken to the Design page, where you’ll see your current site theme. Scroll down to the Saved Templates section, and you’ll see the template you just saved.

Hover over it and select the Set to live template option. That’s it! You have successfully installed the new website template.

Activating a website template
Activating a website template

At this stage, you can also choose to not make the theme live and simply work with it as a preview for a while before publishing it.

Apart from the standard themes, Kajabi also lets you import custom website themes. You can buy them from third-party providers or create your own.

2. Customize Your Website Pages

Kajabi creates default pages for your website. These include a homepage, product library, online store, and more.

When you choose a theme, Kajabi also adds predefined layouts and elements to each of these pages, which saves you from having to design them from scratch.

Then you can customize each page as you want.

To do that, go to Website → Pages, locate your homepage, hover over it, and click the palette icon that appears.

Accessing the page editor
Accessing the page editor

This will open Kajabi’s page builder. It’s a visual page builder with all your sections and blocks listed in the left sidebar and a real-time preview of the page on the right side.

Kajabi pages have sections, and each section contains different types of blocks, such as image, video, and text blocks.

Adding and editing page sections
Adding and editing page sections

To edit a section, just click it in the left sidebar, and it will show all the blocks inside it. You can further click any block to open its editor and customize it according to your needs.

Another way to edit the page is to click on any section or block on the right. This will open the same editing options.

Editing page blocks
Editing page blocks

Kajabi is very flexible in terms of customization. You can easily modify the content, layout, and design of any page section.

As far as modifying layouts is concerned, you can add or remove blocks, change their order, set a different arrangement, change row and column widths, and adjust paddings.

Watch this quick video to see how you customize a page section.

Modifying the hero section

To add a new section, you need to click the Add Section option below the sections on the left. This will show you all the available page sections.

Kajabi has pre-built sections for hero banners, features, product listings, pricing tables, testimonials, post grids, and more.

You can select and add any section to your page. You then edit it the same way you would edit an existing section.

Available page sections in Kajabi

This is how you customize your pages using Kajabi’s page builder.

To save your changes, click the Save button in the top-right corner.

Now, let’s edit Kajabi’s SEO settings for your pages.

Go back to the Pages section, click the three dots next to the page you want to modify, and select the Edit Details option.

Accessing page SEO settings
Accessing page SEO settings

This will take you to a new page where you can set your page’s SEO title, meta description, and URL.

Editing SEO title, URL, and description
Editing SEO title, URL, and description

That’s it! You can now customize all your website pages in the same way.

For inspiration on what’s possible with the page builder, check out these examples of Kajabi websites.

3. Add New Pages

Kajabi lets you create two types of pages — website pages and landing pages.

While website pages inherit the look and feel of the theme, landing pages are designed to fit a specific purpose.

So, your regular pages, like about us, contact us, and blog pages, will be website pages, while your optin, sales, and thank you pages will be landing pages.

To create a new website page, click New Website Page in the Pages section and enter a name for your page and then click Customize Page.

You’ll then be taken to the page builder where you can edit the page.

Add a new website page
Add a new website page
Name your website page
Name your website page

To add a landing page, navigate to the Landing tab and click the New Landing Page button.

Accessing the landing pages section
Accessing the landing pages section

Kajabi will then show you all the available landing page templates. Templates are available for various purposes, such as collecting optins, selling products, and showcasing a podcast.

Select the template you like, and enter a name for your landing page. Again, you’ll be taken to the Kajabi editor to customize the page.

Landing page templates
Landing page templates

You can repeat these steps to create as many website pages and landing pages as you like.

4. Set Up Your Blog

As mentioned earlier, you can create blogs right within the platform, so you don’t need to integrate Kajabi with WordPress.

Kajabi, by default, creates a blog page, and we’ll show you how to customize it. But first, we’ll show you how to create blog posts.

To do that, go to Website → Blog and click the New Post button.

Creating a new blog post
Creating a new blog post

This will launch the blog post editor, where you can add a featured image or video, post title, and body text. It has a rich-text editor for easily styling your body text using the formatting options.

When you scroll down, you’ll find the SEO options for adding a meta title, meta description, and blog post URL. You’ll also see an option to add tags to categorize your post on the right.

Creating a blog post
Creating a blog post
Blog post SEO settings
Blog post SEO settings

When your content is ready, change the visibility option to Published and click Save.

Now, let’s customize your blog page.

Go to Website → Pages, locate the Blog page, and click the palette icon to customize it.

This will open Kajabi’s page editor, where you can customize your blog page’s design and layout.

Customizing your blog page
Customizing your blog page

The page editor works the same way it does for other pages. For example, if you want to change the style of your blog post listing, you need to click on it, and the editor will show all the options.

You can show your posts as a list or a multi-column grid. Or you can show the featured image on the side rather than at the top.

Customizing the blog listings section
Customizing the blog listings section

You can also customize the sidebar and display a search bar, categories, recent posts, social links, and a call to action.

Once done, click Save, and your blog page will be updated.

5. Final Settings

Before making your website live, there are a few final settings you need to take care of.

First, you should set up a navigation menu so your audience can easily access all the important parts of your website.

Go to Website → Navigation tab to access the navigation settings. Here you can edit your default website menus and add new ones as well.

To add an item to a menu, click the + Add option at the bottom and select the type of content you want to add.

Adding a menu item
Adding a menu item

This will open a popup where you can add your page or URL and click Save.

Once you have added all your menu items, you can arrange them using drag and drop.

Next, you may want to set up a custom domain for your Kajabi website. This is an optional setting, but it’s better for branding and SEO.

To do that, go to Settings → Domain, and on the next page, click the Setup custom domain button, and follow the instructions to connect it.

Accessing the domain settings page
Accessing the domain settings page
Setting up a custom domain
Setting up a custom domain

Lastly, if you’re on the Growth plan or above, you can remove Kajabi’s branding from the footer of your website. Go to Settings → Site Details and turn off the “Display Powered By Kajabi” option.

We haven’t covered setting up your courses or membership in this guide. But you can read our Kajabi tutorial and the Kajabi membership site guide to learn more.


Kajabi’s website builder supports all the features you need to create a full-fledged website for your business. The platform’s page builder is intuitive, and the customization options don’t disappoint, either.

Additionally, you can build high-converting landing pages, add a blog, and host podcasts directly on Kajabi.

We hope this tutorial provided you with a clear guide to get started with Kajabi’s website builder.

If you’re not using Kajabi yet, we highly recommend taking it for a spin!

If you have any questions, leave us a comment below.

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